Capiz MSME’s Receive Market-Ready Label Designs from DOST

Roxas City- Eight micro, small, and medium enterprises (MSMEs) in Capiz received their market-ready label designs through the label design development assistance offered by the Department of Science and Technology (DOST) Western Visayas.

The turnover of the printed label designs and design kits was led by DOST Capiz Provincial Director Juafe M. Abareles, Assistant Provincial Director Ryan Vilmor J. Dumpit, and Senior Science Research Specialist Mia C. Pielago. The eight (8 ) Capiz MSME beneficiaries were Mar Lean Meat Products, Monray Seafood Processing, 6C Food Products, Cyle’s Food Products, Moving Arrows Food House, Kape Ka Tamulalod, Edelicious Snack Foods, and Lonoy Agrarian Reform Cooperative.

Mar Lean Meat Products owner, Ms. Genny Brillanted, expressed her gratitude for the assistance from DOST. She says, “We would also like to express our sincere gratitude to the DOST for the guidance, support, and assistance extended to our business. Thank you for continuously supporting micro businesses and helping us move toward growth and innovation,” Ms. Brillantes also thanked the DOST-accredited consultant on label design development, Ms. Trizzia Mae Soquina.

Recognizing that the label is the primary touchpoint for consumers, DOST Western Visayas provides technical and creative assistance to transform basic packaging into market-assets through its Label Design Development Consultancy. The program aims to enhance the marketability, compliance, and overall presentation of MSMEs’ products by providing technical guidance to ensure labels meet industry standards and showcase each product’s unique qualities.

Through this consultancy program, DOST personnel work closely with MSMEs through one-on-one consultations to refine product concepts and ensure regulatory readiness. During the consultation, specific gaps and non-compliance with DOH–FDA Administrative Order No. 2014-0030 on the labeling of prepackaged food products were identified, and corresponding recommendations were provided. Based on the assessment, creative graphic designers are then deployed to assist the firms in developing or improving product labels and logos to ensure compliance while elevating brand appeal and shelf presence. (RAPizon, MCPielago/DOST Capiz; Photos by: RAPizon/DOST Capiz)

𝘛𝘩𝘦 𝘋𝘦𝘱𝘢𝘳𝘵𝘮𝘦𝘯𝘵 𝘰𝘧 𝘚𝘤𝘪𝘦𝘯𝘤𝘦 𝘢𝘯𝘥 𝘛𝘦𝘤𝘩𝘯𝘰𝘭𝘰𝘨𝘺 (𝘋𝘖𝘚𝘛) 𝘪𝘴 𝘵𝘩𝘦 𝘤𝘰𝘶𝘯𝘵𝘳𝘺’𝘴 𝘱𝘳𝘦𝘮𝘪𝘦𝘳 𝘢𝘨𝘦𝘯𝘤𝘺 𝘧𝘰𝘳 𝘴𝘤𝘪𝘦𝘯𝘤𝘦, 𝘵𝘦𝘤𝘩𝘯𝘰𝘭𝘰𝘨𝘺, 𝘢𝘯𝘥 𝘪𝘯𝘯𝘰𝘷𝘢𝘵𝘪𝘰𝘯, 𝘱𝘳𝘰𝘷𝘪𝘥𝘪𝘯𝘨 𝘥𝘪𝘳𝘦𝘤𝘵𝘪𝘰𝘯 𝘢𝘯𝘥 𝘭𝘦𝘢𝘥𝘦𝘳𝘴𝘩𝘪𝘱 𝘪𝘯 𝘵𝘩𝘦 𝘗𝘩𝘪𝘭𝘪𝘱𝘱𝘪𝘯𝘦𝘴. 𝘛𝘩𝘳𝘰𝘶𝘨𝘩 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘤 𝘱𝘰𝘭𝘪𝘤𝘪𝘦𝘴 𝘢𝘯𝘥 𝘱𝘳𝘰𝘨𝘳𝘢𝘮𝘴, 𝘋𝘖𝘚𝘛 𝘦𝘯𝘴𝘶𝘳𝘦𝘴 𝘵𝘩𝘢𝘵 𝘚&𝘛 𝘥𝘳𝘪𝘷𝘦𝘴 𝘯𝘢𝘵𝘪𝘰𝘯𝘢𝘭 𝘥𝘦𝘷𝘦𝘭𝘰𝘱𝘮𝘦𝘯𝘵—𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘪𝘯𝘨 𝘴𝘰𝘭𝘶𝘵𝘪𝘰𝘯𝘴 𝘢𝘯𝘥 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘵𝘩𝘢𝘵 𝘮𝘢𝘹𝘪𝘮𝘪𝘻𝘦 𝘦𝘤𝘰𝘯𝘰𝘮𝘪𝘤 𝘢𝘯𝘥 𝘴𝘰𝘤𝘪𝘢𝘭 𝘣𝘦𝘯𝘦𝘧𝘪𝘵𝘴 𝘧𝘰𝘳 𝘦𝘷𝘦𝘳𝘺 𝘍𝘪𝘭𝘪𝘱𝘪𝘯𝘰.

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