
By: John Dela Cruz
AirAsia’s return to the Cebu–Caticlan route this November is more than just a flight schedule. It is a new bridge linking Boracay to the world. Cebu already connects to major markets in Southeast and North Asia—Singapore, Japan, Korea, Hong Kong, and Malaysia—giving tourists a smoother and more affordable option than Manila’s congested hub.
This opens Boracay to a wider network of international travelers. Cebu is also the center of island-hopping routes that lead to Bohol, Camiguin, Mactan, and Siargao. By aligning with Cebu, Boracay can become the crown jewel in multi-island packages, making the Philippines a stronger player in global tourism circuits.
Aklan’s leaders must recognize the significance of this shift. The Cebu–Boracay link should be integrated into the province’s tourism development plan, backed by partnerships with airlines, tour operators, and regional councils. Marketing campaigns must highlight Cebu as a progressive gateway to Boracay.
The opportunity is clear: Boracay’s future competitiveness lies not only in its beauty, but in how it connects to the world. Through Cebu, that connection is now stronger than ever—if Aklan chooses to act decisively.