Business
RRJ Holds Massive Clothing Sale at La Carmela de Boracay
BORACAY ISLAND – Local residents and tourists alike are flocking to Station 2 as popular apparel brand Rough Rider Jeans (RRJ) hosts a major clothing warehouse sale at the La Carmela de Boracay Convention Center.
The event, which comes as the island gears up for the peak summer season and the ongoing “Love Boracay” festivities, offers significant discounts on a wide range of denim and lifestyle apparel. Shoppers can find markdowns of up to 50% off on selected items, including the brand’s signature jeans, basic tees, and casual wear.
Summer Style on a Budget
Known for its durable and trendy denim, RRJ’s presence at La Carmela has turned the convention area into a bustling hub for bargain hunters. The sale features:
- Denim Deals: Men’s and women’s jeans in various fits, from slim to relaxed.
- Island Essentials: Lightweight cotton shirts and shorts perfect for the Boracay heat.
- Bundle Promos: Special “Buy 2” or “Buy 3” offers on basic essentials.
Perfect Timing for Travelers
With the island currently seeing a surge in visitors for late April, the sale provides a convenient shopping option for those looking to refresh their vacation wardrobe without leaving the beachfront vicinity. La Carmela de Boracay, a landmark in Station 2, remains one of the most accessible venues for such large-scale retail events.
“We wanted to bring quality fashion closer to the people enjoying the sun and sand,” said an event representative. “It’s about making sure everyone can look their best while celebrating the Boracay summer,” said Mary Grace Guzman, Iloilo Area Coordinator
The RRJ Clothing Sale is expected to run through May 3, 2026. Doors open daily from 9:00 AM to 8:00 PM. Cash and major digital payment apps are accepted.
