
Boracay Island- SPF Redefined – Have a SUNstoppable Summer was spotted at Watsons Boracay! As the pioneer in personal care, beauty, health & wellness, Watsons puts a spotlight on the importance of SPF (Sun Protection Factor (SPF) all year-round.
Located at Balabag Station 1, Watsons Boracay stands as the brand’s first-ever beachfront store of its kind, designed to bring ultimate convenience closer to customers, whether they’re locals or sun-seeking tourists. This milestone location ensures that your summer essentials are always within reach, right where you need them most.
The Watsons campaign brought sun-soaked festivities to Watsons-Station 1, Boracay as part of the iconic Love Boracay weekend last April 30, 2026. Marking the first major event of the beachfront store, the occasion welcomed media, influencers, tourists, locals, and Watsons Club Members with fun, immersive activities centered on SPF and having a suncare routine. At Watsons, applying SPF is not just an occasional need but a lifelong habit.

Flow silk poi dancers kicked off the program, set against the sunset for a sensorial experience. Shortly after, Pond’s took over for an informative brand segment, focusing on tips on how to maximize the time under the sun without compromising your skin’s health. This was followed by a demonstration on how to properly apply SPF, along with other engaging games joined by customers and members of the
crowd.
During the event, a customer who purchased a minimum of PHP2,000 was treated to a free paraw sailing experience. A ring toss game also delighted the customers as itoffered the chance to play the classic beachside activity and win some products.


Watsons treated one lucky customer to a traditional paraw sailing experience, featuring vibrant sails that champion a SUNstoppable summer.
Watsons prides itself in being the leader when it comes to making SPF accessible across all lifestyles and preferences. Watsons empowers everyone to protect their skin before enjoying the outdoors and understands the importance of a good post-sun routine. On top of that, Watsons also offers various cooling products, health & wellness supplements, beauty must-haves, along with face & body care essentials for a holistic approach to personal care.
The event also showcased unique products available at Watsons like the Mosbeau OralSunblock and exclusive summer bundles from trusted brands like Nivea, Belo,Vaseline, and Ponds that are available only until May 27.

Locals and tourists gather at the beachfront activation to participate in engaging games and learn about the SPF essentials.
The fun is just beginning! Discover more SPF essentials through the Boracay activation until May 27 and experience first-hand the summer offers of Watsons!

An extensive selection of top-tier suncare and cooling products available for a holistic personal care routine.
If you’re a Watsons Club member, you get to enjoy more of SPF Redefined as Watsons is offering rewards all summer-long exclusive to Watsons Club members.
You can be one of the 185 lucky winners of KLOOK gift certificates when you shop at Watsons. Watsons Club members also earn up to 5x more points when they shop participating summer products through the Watsons app. The same app allows you to easily browse and shop through the different SPF and post-sun categories, plus enjoy app-only discounts. The Watsons app also has the “Click & Collect” feature for hassle-free summer shopping.
SPF Redefined in Boracay is part of the many events across The Philippines by Watsons, with its Station 1 beachfront store leading the way in redefining accessibility and convenience in beauty, health & wellness retail, the brand proves that it is always ready to serve its customers wherever they may be.
Make Watsons always part of your summer itinerary! Stock up on your cooling, health, & wellness, beauty, face & body, and SPF products from Ponds, Vaseline, Nivea, Beach Hut,\ Belo, Deoproce, Skintific, Neutrogena, Garnier, Biore, Senka, Cetaphil, Celeteque, Banana Boat, Sunplay, and Carroten/Calypso at any of the 1,200+ Watsons stores nationwide.
You may also shop online via the Watsons app and experience ease with their express delivery or “Click & Collect” options.
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